Archive | Fri, Mar 18, 2011

You Don't Have To Shut All The Way Up

You Don’t Have To Shut All The Way Up

There was an interesting bit of news about the Detroit Symphony Orchestra (DSO) labor dispute in NPR from Jennifer Guerra on 3/16/2011 about how the dispute has played out in social media. That article contains a quote from Christie Nordhelm, a University of Michigan marketing professor, who offered the following advice on how the DSO should approach social media.”First: Shut up, just stop. And then second: Wait quietly until people forget.”… (more…)

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