Archive | January, 2015

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To Subscribe, Or Not To Subscribe, That Is NOT The Question

There’s an interesting post from Jill Robinson at the TRGArts blog (Robinson is President & CEO of that consulting firm) where she examines the value of traditional subscriptions within the current arts marketing environment. The post presents some case study data to support the continued viability of that revenue stream but it never ceases to amaze me how the field gets tied into knots over this topic. Since the downturn, we’ve seen two strong camps emerge in this discussion; “subscriptions are dead” or “double down.” For frame of reference, when we use […]

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Funding Rights And Accurate Program Costs And Bears. Oh My!

Joe Patti recently published a terrific pair of articles from his Info you Can Use series that are well worth your time. Know Your Funding Rights examines a nonprofit’s right to apply overhead expenses to program costs for grant applications and his follow-up post, Figuring Out True Program Cost, is geared toward helping groups get back into the habit of generating accurate expense reports for grant applications (hint: the key word there was “back”). Although most grant makers have always been prickly about allocating funds to overhead, they’ve been particularly adamant about […]

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Reader Request: How Do Negotiations Work?

I’ve been combing through the 2015 reader surveys and one response to the question “Which topics you would like to see covered?” caught my attention; specifically, the reader wanted to know about how the bargaining process actually worked. The reader indicated a level of frustration with traditional media coverage in that it doesn’t describe what actually happens during negotiations. Fortunately, the negotiation process was one of the very first topics covered at length here at Adaptistration back in 2004 via a quartet of articles. They are all just as timely now as […]

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Broadening The Perspective On Equal Pay For Equal Work

When we started examining the topic of equal pay for equal work as applied to substitute orchestra musicians, otherwise known as parity, we compared the parity rate at US and Canadian orchestras in an article from 2/26/2014. At that time, just over two thirds of Canadian symphonic orchestras maintained parity, which was twice the rate of US ensembles. Unfortunately, I left out one important variable in that examination, the only professional unionized US orchestra that isn’t part of the AFM: the Seattle Symphony Orchestra (SSO). In order to find out where IGSOBM […]

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Get To Know Your Millennials

I published an article today at that examines an entirely useful infographic from about the marketing and employment habits of Millennials. It’s a wonderfully comprehensive infographic in that it doesn’t gloss over a few key points and instead, focuses on a broader data cross section. At the same time, the data is presented from the value perspective of a typical commercial enterprise but the ArtsHacker post covers a few key excerpts that are uniquely applicable to performing arts orgs, including brand loyalty, influencer-influencee symbiosis, and how to be a workplace Millennials want […]

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