Drew McManus on the orchestra business.
On 1/16/2015, The New York Philharmonic (NYP) posted a video clip on their Facebook page of the Bugs Bunny At The Symphony II show to help promote their events on 5/15 and 5/16. Since then, it’s racked up more than 3 million views, nearly 25,000 likes, over 1,400 comments, and more than 66,000 shares. For patrons, the show is a regular draw and for orchestras and presenters, it has been a …
Part of my traditional consulting includes providing direct negotiation services and/or providing negotiation counsel and support for musicians, executives, music directors, and boards seeking to create or amend an individual work agreement. For musicians, these are colloquially known as overscale contracts and among those three stakeholders, it isn’t unusual to see a musician inadvertently limit his/her potential earnings due to falling victim to one or more of these three common bear …
On 1/19/2015, Robert Levine and I discussed the implications of the 2014 Minnesota Orchestra collective bargaining agreement (CBA) provision that established a substitute musician per service rate at 90% of their full-time colleagues. The equal pay for equal work oriented discussion was streamed live on SoundNotion.TV at 10:00am ET and moderated by SN’s David MacDonald and Sam Merciers. I am grateful to both MacDonald and Merciers for not only taking the …
ArtsHacker Ceci Dadisman posted an article on 1/16/2015 about how to take advantage of a great online service called Magic Mockups, which allows you create Smartphone, tablet, and laptop oriented mockups with your branding elements all without the need for Photoshop. It’s a great post and for those who do have Photoshop at their disposal, I posted a companion piece the following day which dives deeper into the world of premium …
Although I typically let a reader segmentation survey go a good fortnight before compiling data, the first day’s results were fascinating enough that it seemed worthwhile to share some of it today, one trend in particular worth noting is Millennial readers are on the rise and in a big way. Of the nearly 100 readers that have completed the survey, more than half are Millennials and of those, two-thirds self-identify as …